Our Thinking

If a business owner is unsure about how AI can benefit their business, there are many facets to consider before making any decisions. These considerations can help business owners ...

Navigating data risks and building unbreakable customer relationships. No one should question the importance of properly managing and protecting the data of your customers and empl...

As we hit the halfway mark for 2023, we are seeing that UX trends are continuing to evolve and that a UX-focused strategy is essential if brands want to see more engagement. The de...

In the current era of pervasive technology, where digital solutions play a significant role in our daily lives, prioritizing the creation of inclusive and accessible products and e...

Understanding psychological drivers is key when designing experiences. Our perception, attention, memory, decision-making processes, and emotional responses all significantly shape...

With the NBA finals currently underway, I found this analysis to be particularly intriguing, highlighting the significance of data and data insights in shaping business strategies ...

As Generative AI reaches the peak of the Gartner Hype Cycle, many organizations are currently deliberating among the three most likely positions, which are as follows: If you fall ...

We have been closely watching the amazing trajectory of AI tools this year. Our recent posts about Chat GPT and Midjourney have explored how these tools are becoming more accessibl...

In today’s competitive market, creating exceptional customer experiences has become a key differentiator for businesses. However, designing great experiences is not just abou...

Employee experience has become a crucial element of success in today’s business landscape. It refers to employees’ feelings, attitudes, and perceptions about their work...

With Machine Learning (ML) and Artificial Intelligence (AI) based tools such as Dall-e 2 and Midjourney now able to generate unique artwork and design; is this the end for UX Desig...

We all know the face of business has changed beyond recognition over the past few years. It has, in fact, given us an opportunity to do things differently. It’s now about people fi...

I have been intrigued by the rapid growth of artificial intelligence (AI) and machine learning. The recent release of ChatGPT, a new chat tool by OpenAI appears to have taken are a...

Summary It’s a common war cry of the IT department, “We are business lead!”, but are we, and if not, how can we be better? Too often, this is a hollow aspiration, and we only ask “...

What are data? Data are measurable values that, when contextualized, can be considered information. As knowledge is developed through the interpretation of information, then data c...

If you have been paying attention to your data circles or attended the Data + AI Summit 2022, you might have heard that Delta Sharing is about to be released into the production of...

In this short post, we look at some technology that can help with creating better Employee Experiences. Many tools and technology options are available to support a digital-first e...

As the glorious year that was 2020 nears an end, I thought it was an opportune time to share some tips on what I have learned over the last 12 or so months of running co-design wor...

We originally wrote this article back in 2019. Given some recent conversations, we thought it may be interesting to do an update. It became even more interesting to see how little ...

Are we spending our Business Intelligence and Analytics Budget where it matters most? The gap between the haves and have-nots only seems to be widening. While a lot of progress has...