Our Thinking

Four steps to building a good AI base
If a business owner is unsure about how AI can benefit their business, there are many facets to consider before making any decisions. These considerations can help business owners ...

Guardians of Trust
Navigating data risks and building unbreakable customer relationships. No one should question the importance of properly managing and protecting the data of your customers and empl...

Trends for User Experience Design for 2023
As we hit the halfway mark for 2023, we are seeing that UX trends are continuing to evolve and that a UX-focused strategy is essential if brands want to see more engagement. The de...

The Importance of Accessibility in User Experience Design
In the current era of pervasive technology, where digital solutions play a significant role in our daily lives, prioritizing the creation of inclusive and accessible products and e...

Psychological drivers are key when designing experiences
Understanding psychological drivers is key when designing experiences. Our perception, attention, memory, decision-making processes, and emotional responses all significantly shape...

NBA, business strategy and data insight
With the NBA finals currently underway, I found this analysis to be particularly intriguing, highlighting the significance of data and data insights in shaping business strategies ...

Fear of missing out
As Generative AI reaches the peak of the Gartner Hype Cycle, many organizations are currently deliberating among the three most likely positions, which are as follows: If you fall ...

Will Microsoft Copilot change the way we work?
We have been closely watching the amazing trajectory of AI tools this year. Our recent posts about Chat GPT and Midjourney have explored how these tools are becoming more accessibl...

The Power of Customer Obsession in Designing Exceptional Cus...
In today’s competitive market, creating exceptional customer experiences has become a key differentiator for businesses. However, designing great experiences is not just abou...

Building a digital-first, employee experience strategy
Employee experience has become a crucial element of success in today’s business landscape. It refers to employees’ feelings, attitudes, and perceptions about their work...

Is this the end for UX designers?
With Machine Learning (ML) and Artificial Intelligence (AI) based tools such as Dall-e 2 and Midjourney now able to generate unique artwork and design; is this the end for UX Desig...

Video is the key to improving your business communication
We all know the face of business has changed beyond recognition over the past few years. It has, in fact, given us an opportunity to do things differently. It’s now about people fi...

Interview with a robot
I have been intrigued by the rapid growth of artificial intelligence (AI) and machine learning. The recent release of ChatGPT, a new chat tool by OpenAI appears to have taken are a...

What if you managed your data function like a product?
Summary It’s a common war cry of the IT department, “We are business lead!”, but are we, and if not, how can we be better? Too often, this is a hollow aspiration, and we only ask “...

Importance of data literacy in the modern enterprise
What are data? Data are measurable values that, when contextualized, can be considered information. As knowledge is developed through the interpretation of information, then data c...

Databricks Delta Sharing
If you have been paying attention to your data circles or attended the Data + AI Summit 2022, you might have heard that Delta Sharing is about to be released into the production of...

Tools and Technology for a Successful Digital-First Employee...
In this short post, we look at some technology that can help with creating better Employee Experiences. Many tools and technology options are available to support a digital-first e...

10 tips on how to deliver an engaging remote workshop
As the glorious year that was 2020 nears an end, I thought it was an opportune time to share some tips on what I have learned over the last 12 or so months of running co-design wor...

Before a PPM
We originally wrote this article back in 2019. Given some recent conversations, we thought it may be interesting to do an update. It became even more interesting to see how little ...

Business analytics, a waste of money
Are we spending our Business Intelligence and Analytics Budget where it matters most? The gap between the haves and have-nots only seems to be widening. While a lot of progress has...