Customer Experience

Customer experiences are becoming more customized, and customers are demanding control. How are you preparing your business to move beyond good CX to be known for being great?

Good CX means customers are 5x more likely to recommend a company and return in the future

5x

Customer Experience is our priority too

The benefits for businesses of customer experience are clear. CX drives longer customer relationships, more significant revenue, and overall better business performance.

However, businesses are still grappling with how to deliver holistic and meaningful customer experiences through digital channels and implement a digital-first strategy without compromising human interactions. Good CX is no longer good enough.

Learn more about our Customer Experience work here.

Learn more

Ways we can help

Modernising legacy
applications

Our Application Modernisation service helps businesses transform outdated software systems into high-performing, secure, and scalable solutions. We specialise in migrating to cloud environments, adopting cutting-edge technologies, reengineering code, and integrating with modern platforms. This ensures improved functionality, enhanced user experience, and alignment with evolving business needs and industry standards.

Enhancing customer
service

Enhancing customer service involves improving communication, responsiveness, and personalisation to meet customer needs. By training staff, leveraging technology, and anticipating client expectations, businesses can create positive, memorable experiences. Consistently exceeding customer expectations builds loyalty, fosters trust, and drives long-term relationships, ultimately boosting satisfaction and encouraging repeat business.

Rethinking customer relationship
management

Rethinking customer relationship management (CRM) involves adopting a more holistic, data-driven approach to understanding and engaging customers. It focuses on personalised experiences, integrating AI, automation, and analytics to enhance interactions, anticipate needs, and build long-term loyalty. Modern CRM redefines customer connections, enables intuitive self-service which in turn fosters deeper, more meaningful customer relationships.

Maximising sales
performance

Maximising sales performance involves optimising strategies, processes, and team capabilities to drive revenue growth. This includes leveraging data analytics for insights, implementing targeted sales training, refining lead generation techniques, using automation tools, and fostering strong customer relationships. The goal is to increase efficiency, conversion rates, and overall sales effectiveness.

Simplifying the front
of house

Simplifying the front of house means streamlining operations, enhancing customer experience, and reducing complexity. By optimising workflows, integrating technology, and improving communication, businesses can create a more efficient, welcoming environment. This results in faster service, fewer errors, and increased customer satisfaction, ultimately boosting both productivity and profitability. 

Designing for
unique challenges

Not all challenges fit neatly into a box. Our design practice helps solve unique customer experience problems through a collaborative, human-centred approach. We blend research, creativity, and rapid prototyping to explore, validate, and design tailored solutions. Whether reimagining services or tackling complex issues, we align design with business goals to turn insight into action.

Our awards

Community ContributionDigital TransformationDigital Customer ExperienceDigital Customer ExperienceAward for ExcellenceTransformation Project of the Year

Designed to deliver amazing results for you

Strategic Design

We provide strategic design services to help you align your business objectives with design thinking, using research, analysis, and synthesis to inform strategic decision-making.

Customer Experience

Our customer experience design team help you create engaging and memorable experiences for your customers, using research, empathy, and design thinking to deliver value at every touchpoint.

Service Design

Designing services to help you create holistic and end-to-end service experiences, using a customer-centric approach to design and optimise service delivery, processes, and systems.

User Experience

Our user experience design team focus on creating intuitive, user-friendly digital products, using research, prototyping, and testing to deliver user-centred design solutions.

Visual/Web Design

Helping you create visually appealing digital products, including websites, applications, and marketing materials, using design principles, branding, and user experience design.

Customer Research

We use customer research to help you understand your customers’ needs, behaviours, and preferences, using qualitative and quantitative research methods to inform design and strategy decisions.

Employee Experience

Applying CX design principles to design employee experience to help you create a positive and engaging workplace culture, using research and design to optimise employee interactions, processes, and systems.

Process Analysis

Helping you optimise your business processes, using a structured approach to identify bottlenecks, inefficiencies, and areas for improvement, to increase efficiency and reduce costs.

Our partners

In partnership with Microsoft and Zendesk, we have smart solutions to deliver across all customer journeys and to connect customers to your enterprise platforms. Our approach combines our award-winning experience design capability with best-of-breed technology to create a set of fit-for-purpose, high value and fast-to-implement solutions.